Asia IP
Search Result
The IP, branding and pricing overlap
Effective pricing strategies shape consumer perceptions and brand positioning, but how do you know w...
INTA 2024: GC want communication from IP lawyers, but not all the details
What does a company’s general counsel want to know about the work of its IP lawyers? It might not be...
Public consultation on draft Model AI Governance Framework for Generative AI ongoing in Singapore
The draft framework is timely, yet lacking, says legal expert.
What’s your IP strategy?
Developing an IP strategy helps a business enterprise to protect, secure, commercialize, develop and...
IPOS launches framework for enterprises to disclose, communicate value of intangible assets
Launched during IP Week@SG 2023, the Intangibles Disclosure Framework will help enterprises commerci...
Law firms and legal teams should harness data
Harnessing data serves clients, is good for business
Parties should clearly stipulate scope of license
IP lawyer discusses key takeaways from Miss Universe IP dispute in Vietnam
How IP gaps can hamper strategy and innovation
Overlooked gaps in IP protection can be catastrophic to a company, particularly those for whom their...