Asia IP

Key takeaways from the case which recently resulted in singer’s victory in appeal

KIPO voiced worries that local consumers might mistake the noodles for a Korean product.

In the consumer goods sector, trademarks are pivotal to brand identity, reflecting a company’s image...

A maker of incense granted permanent injunction against maker of matches.

Effective pricing strategies shape consumer perceptions and brand positioning, but how do you know w...

This states that the brand offers products that are legally licensed by well-known intellectual prop...

Sports merchandise makes consumers and supporters feel more connected to sporting events, personalit...

Understanding the ins and outs of well-known status and legal protections is vital.