Asia IP
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Invalidation of the early termination of trademark protection
Is it permissible to invalidate the provision of legal protection of a trademark if at the time of f...
LESI 2026: SuperMac’s win over McDonald’s highlights limits of EU trademark protection
A landmark ruling shows even dominant brands must prove genuine trademark use.
Katy Perry case highlights importance of getting broad trademark protection early
Key takeaways from the case which recently resulted in singer’s victory in appeal
Strategic analysis of trademark protection in the consumer goods industry
In the consumer goods sector, trademarks are pivotal to brand identity, reflecting a company’s image...
How do the Olympic Organizing Committee and gold medalists protect international trademarks?
Protecting the Olympic trademarks was once a job for the organizing committee alone, but these days,...
IP protection at the 2023 Hangzhou Asian Games
The Games’ emblem, slogan and mascots have earned the “special symbol” tag
Trademark protection in the animation industry and other relevant issues
The animation sector is booming in China. Robert Chan examines the intersection of trademark and cop...
Trademark protection and brand value in China
Trademark protection extends far beyond legal protection. Robert Chan explains how China’s current t...