The United Kingdom’s IPO Appointed an IP Attaché for India

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The United Kingdom’s IPO Appointed an IP Attaché for India

07 September 2012

The United Kingdom’s Intellectual Property Office (IPO) has appointed an IP attaché for India. The government calls the position “central to [its] plans to bolster trade relations and support IP and innovation-led businesses abroad.”

Anshika Jha will be based in the British High Commission in New Delhi working with representatives from UK Trade & Investments and the Foreign & Commonwealth Office to help British businesses operating in India make the most of the business opportunities there.

“India represents a great potential market for UK goods and services and within a few decades could become bigger than the USA and EU combined,” said Minister for Intellectual Property Judith Wilcox. “This is why I am pleased to be able to announce the appointment of our second IP attaché, covering this important market.”

Jha said that the market for British goods and services in India “is potentially enormous. But I know that many see India’s intellectual property system as complex and often difficult to navigate. This is why I am really looking forward to building links with my counterparts within the Indian government and to working closely with UK businesses already operating in, or looking to get into the Indian market.”

The IPO also has IP attachés posted in China and Brazil.