Celia Cheah joins Wong & Partners in Kuala Lumpur
10 June 2025
Celia Cheah has joined Wong & Partners, the Malaysia member firm of Baker McKenzie International, as a partner in the firm’s intellectual property practice in Kuala Lumpur.
Over the past two decades, Cheah has built a strong IP practice, representing clients from across a wide range of sectors, including food and beverages, consumer goods and services, luxury goods and pharmaceuticals. Her expertise encompasses advising on IP prosecution and IP commercial matters, in areas including registration, licensing, franchising, and brand strategy. She has extensive experience helping clients with the creation, protection, commercialization, and enforcement of various IP rights, including trademarks, patents, industrial designs, and copyrights.
“I am delighted to have Celia join the team and confident that we will greatly benefit from her experience and skillset,” said head of IP and partner Kherk Ying Chew. “As technology surges ahead and regulations try to keep pace, navigating intellectual property law is becoming ever more challenging. Organizations look to our firm to help keep them create, maintain and protect their IP, and I believe Celia will be an invaluable asset for our clients.”
Steven Sieker, Baker McKenzie’s Asia chief executive, added: “Celia’s appointment underscores our commitment to hiring the best legal talent across the region. By investing in top-tier talent across key jurisdictions, we ensure our clients receive the highest quality legal solutions to succeed in today’s increasingly fragmented regulatory landscape.”
Cheah joins Wong & Partners from Christopher & Lee Ong, previously serving at Malaysian firms including LAW Partnership, Shearn Delamore & Co. and Tay & Partners.
“I am excited to join Wong & Partners and work with this dynamic team,” Cheah said. “The firm has a strong reputation in the field of intellectual property, and I am eager to bring my skills and experience to the firm. In today’s complex and challenging marketplace, clients are looking for innovative and comprehensive advice on how to create, maintain, and protect their intellectual property effectively. I look forward to collaborating with my colleagues to achieve this.”
Cheah holds an LLB from the University of London and was admitted to practice as an advocate and solicitor in Malaysia in 2000.
