The Business of Trade Secrets: Navigating the Challenges and Opportunities in the Ever-Changing World of AI
March 19 - 20 2025
Join us for this insightful Conference to explore the dynamic relationship between trade secrets and other IP rights and to equip yourself with the tools and knowledge to navigate this complex and evolving landscape in the world of AI.
1. Intersection of Trade Secrets and Brands
- Understanding the relationship between trade secrets and other forms of intellectual property and when to opt for trade secret protection
- Legal frameworks around the world governing trade secrets
- The importance of trade secrets to brands
2. Trade Secrets in Business Strategy
- The role of trade secrets in maintaining competitive advantage
- Case studies of successful trade secret management, including identifying and logging trade secrets, top tips to avoid employee inadvertent data input risks and AI models inadvertently exposing or misusing confidential information, and using technical safeguards such as encryption effectively
- Best practices for protecting trade secrets within an organization, including stricter NDAs, robust access controls, employee training, AI usage policies, updated privacy policies, and regular audits
3. Litigation and Enforcement
- Key considerations in trade secret litigation, including how to protect trade secrets during litigation
- Enforcement mechanisms, remedies, and quantifying damages for trade secret misappropriation
- Cross-border enforcement considerations
4. Emerging Trends, Future Directions, and Finding the AI Balance
- The impact of technological advancements such as AI on trade secret protection
- Global trends in trade secret legislation and regulation for protecting trade secrets in an AI-driven world
- Best practices for trademark professionals to explore when managing trade secrets
