Events

2024 Annual Meeting

May 18 - 22 2024

Connect with the most influential brand professionals from across the globe and industries at the largest gathering of its kind.

We’re bringing our 146th Annual Meeting to the historic city of Atlanta, the birthplace of one of the most well-known trade secrets ever—Coca-Cola! Come join us in America’s “city in a forest” where you will find a diverse array of food options and culture. Atlanta is also home to the busiest airport in the world, easily welcoming visitors from around the globe.

Join us at the 2024 Annual Meeting for robust conversations and the exchange of best practices with more than 10,000 colleagues from around the world. Connect with the most influential brand professionals from across industries, over cutting edge legal and business discussions along with various professional development activities!