Sector
Trademarks
Tips for brand owners to navigate India’s IP landscape
06 July 2022To attract investment from companies and IP holders to manufacture and distribute their products in India and to assure brand owners that their rights are safeguarded, the Indian government has taken several steps to streamline enforcement procedures...
Lessons for advertisers from Audi’s ad plagiarism scandal in China
05 July 2022A marketing attempt by Audi to impress the Chinese consumers with an advertisement embracing Chinese traditions backfired, when the ad was accused of plagiarism. Starring Hong Kong superstar Andy Lau, the ad consisted of a monologue about Xiaoman, th...
IP filing in multiple jurisdictions: How to navigate contrasting laws
05 July 2022Differences in legislation concerning intellectual property rights, how they are recognized and how they are enforced among jurisdictions create challenges for IP rights applicants. Lawyers share their best tips with Asia IP.
Affixing a brand to a venue: How complicated can it get?
04 July 2022Affixing a brand name to a theatre, coliseum or stadium is becoming more common, and is already very much prevalent in many parts of Asia. Lawyers in the region reveal the legal aspects of just what goes into securing such naming rights.
Daimler AG v. Vivo Mobile Communication Co., Ltd.
30 April 2022The case concerns an opposition in Singapore by Daimler AG (the opponent) to a trademark application by Viva Mobile Communication Co. (the applicant) to register (the application mark). The opponent had opposed the application on two grounds: namely,...
Betty Pig Application in the Philippines May Raise Some Issues?
21 June 2022A recent review of trademark application filings before the Intellectual Property Office of the Philippines (IPOPHL) reveals two applications filed for the mark “Betty Pig”. Application No. 4/2022/513528 is a composite mark consisting of the stylized...