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Trademark protection and brand value in China
Trademark protection extends far beyond legal protection. Robert Chan explains how China’s current t...
Level up branding, register for IP protection abroad – Vietnamese firms told
Vietnam’s National Office of Intellectual Property (NOIP) encourages local business enterprises to r...
Moving images: A new wave of advertisement
As brand owners become increasingly creative with their use of moving images in their logos, lawyers...
Homegrown dairy brand from India wins trademark, copyright infringement case in Canada
The Federal Court of Canada ruled in favor of Amul, a famous homegrown dairy brand from India, in a...
Luxury brands answer consumers’ demand for sustainability
The burgeoning second-hard market for luxury goods has brought about branding, sustainability and IP...
Pankaj Monga joins Lall & Sethi as head of brand protection, trademark litigation practice
Delhi-based Monga joins the firm from GlaxoSmithKline in Singapore.
Surrogate advertising: ASCI issues fresh guidelines for brand extension advertisements
Though not statutory in nature, ASCI has been recognized by law to the extent that the Advertising C...
Brand protection over patents?
A lawyer in Manila explains why companies may want to focus more on brand protection instead of pate...