Asia IP

“A tremendous shift in value creation from tangible to intangible assets,” says the WIPO director-ge...

As AI continues its march forward, actors are increasingly finding themselves on the outside of the...

From Rmb2,400 (US$340), the final price was pushed to a 50,000 percent increase.

The game has over 2.35 million active players as of today.

Public demand for sustainability has resulted in greenwashing, the practice of making unverified env...

Are IPs created during a relationship considered shared property, or are they retained solely by the...

As AI transforms the advertising industry, IP concerns linking AI and campaigns call for proactive s...

Effective pricing strategies shape consumer perceptions and brand positioning, but how do you know w...