Hong Kong Fights Against Counterfeiting
17 October 2014
Hong Kong, as the world famous “shopping paradise”, is determined to strengthen its protection of Intellectual Property to keep its reputation, according to the Guardian.
"No Fakes Pledge" scheme, assigned by Hong Kong & Kowloon Electrical Applicances Merchants’ Association Limited and the Hong Kong Coalition for the Intellectual Property Rights of the Federation of Hong Kong Industries, successfully distinguished honest and reliable retail merchants and gained the confidence and trust of consumers.
With the help of strong marketing and growing participation, this campaign distinguishes honest and reliable retail merchants, thereby gaining the confidence and trust of consumers. It is said that a number of other governments are drafting similar policies, which have served as a catalyst for enhancing protection in both the public and private sectors in those nations. Efforts to protect intellectual property, and modernize the patent and trademark system are crucial.
