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Asia IP

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Jeffrey Greene returns to Foley’s trademark, advertising practice in New York

Greene joins from Cooley, where he chaired the firm’s trademark and advertising practice.

Surrogate advertising: ASCI issues fresh guidelines for brand extension advertisements

Though not statutory in nature, ASCI has been recognized by law to the extent that the Advertising C...

How IP impacts influencer advertising

Social media influencers in New Zealand are facing new guidelines which will require them to clearly...

False and Misleading? Advertising on Social Media in China and Hong Kong

Social media occupies a particularly prominent spot in commercial life in Hong Kong and China, givin...