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Daniel Greif Named Trademark Counsel For Trash Hero World

Issued: January 31 2019

Daniel Greif has been named worldwide trademark counsel for Trash Hero World, providing trademark counseling in all aspects of trademark law in many countries around the world. Throughout his career, Greif has represented a wide variety of major global brand owners and SMEs in contentious and non-contentious trademark matters in Thailand, Asia-Pacific and around the world. He has a particular specialty in strategic brand portfolio management He was international trademark counsel for the Coca-Cola Company for 17 years; before that, he was senior trademark counsel for Sony. Recently, he was a principal and trademark attorney at Spruson & Ferguson. Trash Hero World works to bring communities together to clean and reduce waste through action and awareness, education, promoting sustainable projects and inspiring. It is based in Switzerland, with offices in Malaysia and Indonesia.


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